Arabian Ceramics - Luxury Brand Creation for a Premium Ceramics Company in Saudi Arabia
Arabian Ceramics is a leading ceramics manufacturer based in Saudi Arabia, known for producing high-quality porcelain and ceramic tiles that blend artisanal craftsmanship with technological innovation. As the company prepared for its next stage of growth, it required a brand identity that reflected both its legacy and future ambition - locally and internationally.
(www.arabian-ceramics.com)
Visual Identity / Rebranding
A Refined Identity Rooted in Craft and Innovation
The rebrand focused on elevating Arabian Ceramics’ visual presence to match its premium positioning. A modern wordmark and distinctive brandmark were developed to convey strength, elegance, and adaptability across applications. The new identity also included a bespoke geometric pattern, inspired by the intricate forms found in traditional Arabian tilework - reimagined through a contemporary lens.
Visual Cohesion Across Touchpoints
A tailored typography system and a sophisticated colour palette helped reinforce the brand’s luxury appeal, while also offering flexibility across digital and print formats. The identity was rolled out across a premium catalogue brochure, marketing assets, and digital platforms, ensuring a unified and high-end brand presence at every customer interaction.
Arabian Ceramics now presents itself with the confidence and refinement of a true industry leader - combining modern innovation with deep-rooted heritage to strengthen its position in both regional and international markets.
Bespoke Visual Identity Design
