Marc Cross Brands™ — London & Global
Website Design Agency in London — Hospitality, F&B and Lifestyle Brands.
Digital Experiences Designed to Convert
We create beautiful, conversion-driven websites that elevate your brand online, build trust instantly and turn more visitors into loyal customers.
Why Your Website Matters.
For hospitality and lifestyle brands, your website is often the first experience guests have with you. It sets expectations, tells your story and guides people toward booking, visiting or buying. With clear UX and strong design, it becomes a digital extension of your brand that works around the clock.
1. UX Design & Prototyping
Every website project begins with a clear UX foundation. We design a fully interactive prototype in Figma that lets you experience the site before any development begins. This live working prototype acts as a walkthrough where you can explore layouts, content flow, interactions and mobile behaviour in real time. It allows us to refine the user journey, showcase how your brand translates into a digital environment and make confident decisions early. This stage ensures the final build is intuitive, strategically aligned with your goals and visually consistent with your brand identity.
2. Website Development
Once the prototype is approved, we move into full development. Every website is responsive, fast and structured around a robust content management system so you can easily update pages, imagery and content as your brand grows. We design and develop a wide range of website types including ecommerce on Shopify or WooCommerce, brochure sites, restaurant and hospitality sites, booking systems, landing pages and editorial blogs.
Our development process is collaborative and quality-driven, ensuring the final site performs beautifully, feels seamless to use and reflects your brand at its best. Every build considers long-term scalability, SEO performance and brand consistency so your website can grow with you.
3. Testing, Optimisation & Launch
Before launch, we thoroughly test your website across devices, browsers and screen sizes to ensure a smooth and reliable user experience. We review speed, accessibility, mobile behaviour and overall performance to make sure the website is ready for real customers. We also provide support with hosting, SSL setup and domain management if required.
Once everything is approved, we manage a smooth launch and offer optional ongoing support to help maintain, optimise and evolve your site over time. Our aim is to ensure your digital presence stays fast, stable, on brand and ready to convert.
"Marc has been instrumental in shaping Fresko’s brand, from our London launch to our growth in Greece. He created a visual identity that feels vibrant and true to our roots without clichés. Our patterns are now instantly recognisable across Athens and London, and his support gives me real confidence as we grow."
Sofia - Founder of Fresko - Authentic Greek Yogurt
HOSPITALITY, F&B, RETAIL, BEAUTY, WELLNESS, FASHION, TECH.
HOSPITALITY, F&B, RETAIL, BEAUTY, WELLNESS, FASHION, TECH.
Recent Website Design Projects:
Burro Blanco — Full Brand Refresh for Mexican QSR Franchise in Dubai & Abu Dhabi
We led the brand refresh for Burro Blanco, repositioning the Dubai and Abu Dhabi QSR for GCC expansion. We strengthened the identity, sharpened the story and defined the digital experience to support a consistent, scalable customer journey.
Brand Strategy & Positioning / Visual Identity / Website Design / Brand Messaging & Voice / Global Franchise Expansion
Fresko — Brand Identity Evolution for a Greek Yogurt Bar in London & Athens
We helped Fresko evolve from an Athens favourite to a standout in London’s food scene. Building on the core identity, we refined the brand story, expanded the visual language and shaped the digital experience to support a cohesive launch and long-term growth.
Brand Strategy & Positioning / Brand Storytelling / Visual Identity / Website Design / Brand Experience
Presman & Colard — Rebranding a Franchise Advisory in London & Dubai
We repositioned Presman & Colard for long-term global growth, elevating their visual identity, brand messaging and digital experience to reflect their status as a leading international franchise advisory.
Visual Identity / Rebranding / Website Design
Higginson Grey — Branding a Luxury Super Prime Residential Developer in London
We rebranded Higginson Grey with a refined visual identity and digital presence that reflect their discretion, expertise and position within London’s super-prime residential market.
Brand Strategy & Positioing / Visual Identity / Website Design
Book a Free 30-Min Brand Discovery Call
Fill in the form below and we’ll be in touch within 24 hours — or you can book instantly in the next step.
FAQs
I’m always happy to answer questions on the branding process during an introductory call - but in the meantime, here are answers to some of the ones I’m asked most often.
-
We design and build fully custom websites for hospitality, F&B and lifestyle brands. This includes brochure sites, booking or reservation sites, e-commerce stores, menu focused restaurant sites and content driven platforms. Every build is tailored to your brand and your goals.
-
Yes. We handle everything from UX and wireframes to full visual design, development, content integration and launch. You will work directly with us throughout the entire process.
-
We work with a range of platforms including WordPress, WooCommerce, Shopify and Squarespace. We recommend the most suitable platform based on your technical needs, content structure, scalability and budget.
-
Most projects take between 6 and 12 weeks depending on size and complexity. Smaller brochure sites can be quicker, while larger multi page or e-commerce sites may require more time for UX, content and testing.
-
Yes. Every website we build is fully responsive and designed to perform beautifully on mobile, tablet and desktop. We also optimise user flows, speed and accessibility to support a smooth experience at every touchpoint.
-
Absolutely. We can support brand storytelling, tone of voice and copywriting to ensure your content is clear, engaging and aligned with your positioning. If you already have content, we can refine and structure it for clarity and conversion.
-
We build every website with strong technical SEO foundations including clean code, fast performance, mobile optimisation and clear metadata structures. If you need ongoing SEO support, we can help with that too.
-
Yes. We regularly integrate booking systems, digital menus, order and pay platforms, review feeds, third party plug ins and other tools commonly used by restaurants, hotels and F&B brands.
-
We offer ongoing support if you need it. This can include content updates, maintenance, new pages, campaign support and performance improvements. We are always available to help your website evolve as your brand grows.
-
Yes. We provide training sessions after launch so your team can confidently update content, upload images, publish blogs or manage products. We also supply simple guides if needed.
Discover Our Branding Services
From strategy and naming to visual identity and consultancy, we help hospitality, F&B and lifestyle brands create distinctive identities that stand out in London and beyond.
